Let’s break it down. (Cue cool hip hop beat.)
70.8 percent of the Earth is covered in water. Humans are more than 60 percent water. And my wife can cover 99 percent of Lake Superior with …

Doomsday is coming.
The Fourth of July. Also known as Reverse Earth Day.
Is there a day more geared to killing our planet? Smog-increasing fireworks. Carbon-emitting barbecue grills. Landfill-glutting plastic wares.
God Bless America. Or what’s left of …

3-year-olds see discarded cardboard and they see fortress walls. 20-somethings see cardboard as a floor and themselves as Ozone. Really, really, really smart people see cardboard and they see everything. And anything.

Recently, with consumers becoming more environmentally-conscious, companies are reverting to “greenwashing,” placing eco-friendlyish labels on their products or running ads that lie about its product’s sustainability.

Everyone has an addiction.
Cookies. Porn. Peer pressure.
But enough about me.
Whatever yours may be, it is your necessary evil. Your American Idol.
Yet, sometimes that evil goes too far. And it becomes excessive.
The only thing that can …